Conference Program

Post-Production
Production
Business
8:00 - 9:15am EDT
Essential Color Grading in Adobe Premiere Pro
Instructor: Abba Shapiro
Post-Production
8:00 - 9:15am EDT
Instructor: Rachel Longman
Production
8:00 - 9:15am EDT
Business
11:00am — 12:15pm EDT
Advanced Editing Techniques in Final Cut Pro
Instructor: Abba Shapiro
Post-Production
11:00am — 12:15pm EDT
Instructor: Rachel Longman
Production
11:00am — 12:15pm EDT
Business
12:30 — 1:30pm EDT
Lunch
1:30 - 2:45pm EDT
Instructor: Jeff Greenberg
Post-Production
3:00 - 4:15pm EDT
Strategies for Narrative Scene Editing with Final Cut Pro
Instructor: Abba Shapiro
Post-Production
3:00 - 4:15pm EDT
Instructor: Amy DeLouise
Production
3:00 - 4:15pm EDT
Business
A Practical Guide to Planning Field Shoots
Instructor: Rachel Longman
October 18, 2022 / 8:00 - 9:15am EDT

How is it possible to plan for all the obstacles that can pop up when shooting in the field? What if you do not have any control over the location and timing? Whether you’re shooting in the middle of the woods, a corporate office or a restaurant, knowing how to identify your needs is key to a stress-free set. In this session, we will discover: - The difference of planning shoots out in the field - How can you plan remotely for a field shoot - Helpful tools to use when planning for different types of location environments - What you need to identify about your locations when planning a shoot in the field - Common problems that can occur in the field and how to be ready to solve them quickly Becoming comfortable with preproduction for field shoots will help build your confidence that your shoot is set up for success.

How to Launch Your Creative Business
Instructor: Seth C. Polansky, Esq.
October 18, 2022 / 8:00 - 9:15am EDT

“We should start our own company!”

In this session, veteran attorney Seth Polansky will explain why you should formalize your business and what you need to know to do it successfully.

The course will cover

  • entity choice (LLC, Inc, etc...);
  • jurisdiction of formation (DE, your home state, etc…);
  • how to deal with business partners and investors;
  • state and federal taxation issues; and
  • certain contracts and agreements.

The course is designed to be interactive, welcoming of your comments and questions, and will provide significant time for QA.

Subtitles, Captions and More: a Guide to Inclusion and Maximizing Your Reach
Instructor: Jeff Greenberg
October 18, 2022 / 9:30 - 10:45am EDT

Want your work accessible to more audiences? Twenty percent of your audience wants captions! Need to be 508 complaints? Then this is the class for you! Close and open captions mean that your work can be read, indexed, and even heard in loud environments.

This class will cover the concepts of Open and Closed captions, transcription, adding captions in the major editorial tools, and third-party tools that can make your life easier.

Get all of your questions answered from Master Trainer Jeff I. Greenberg JGreenbergConsulting.com

Questions prior to class? jeff@jgreenbergconsulting.com

Virtual Production, Mixed Reality and Extended Reality (XR) the Future is Now
Instructor: Gary Adcock
October 18, 2022 / 9:30 - 10:45am EDT

In the expanding realm of Mixed Reality, Extended Reality and Virtual Production, join me as discuss Exploring the Real and Unreal in Virtual Production, with special guests joining him to discuss where this technology is taking us, and what it means for large features and episodic televisions as well as smaller productions suitable for advertising and corporate production.

Shifting Gears: Put Your Career Road Map in Focus
Instructor: Amy DeLouise
October 18, 2022 / 9:30 - 10:45am EDT

Has Zoom fatigue overtaken your career drive? Are you thinking about making a shift in your career trajectory, but not sure where to start? Whether you are a staffer ready to tackle new challenges, self-employed and ready for new work, or contemplating a new career direction, this workshop will help you build a strategic road map. You will leave with action steps to continue your own planning once we complete our work together. Ideal for: Producers, Editors, Managers, Freelancers, Production Staff

Ideal for: Producers, Editors, Managers, Freelancers, Production Staff

Finding the Location That’s Right for Your Production?
Instructor: Rachel Longman
October 18, 2022 / 11:00am - 12:15pm EDT

It’s easy to find a location, but how do you know it’s the right location for your production? It’s important to find an environment that sets you up for success. Your location is the first talent you cast for your video production. Even with perfect actors or models, you still need the perfect setting to tell your story. In this session will explore: - The Importance of the location - How to create your location goals - Strategies for finding your location - How to identify any production obstacles - Performing a location scout - The process of securing your location Finding the right location of your production not only improves the quality of your project but will smooth out the production process allowing you to concentrate on the fun part of creating your masterpiece.

Understanding Intellectual Property
Instructor: Seth C. Polansky, Esq.
October 18, 2022 / 11:00am - 12:15pm EDT

“But I have a “right” to fair use!”

In this session, attorney Seth Polansky will explain the basics of intellectual property, fair use, copyrights, and trademarks – and why they are often dangerously misunderstood.

This session will cover:

  • Intellectual property basics
  • Copyright and trademark
  • Explanation of fair use
  • Risks involved in relying on a fair use exception

Ideal for: creatives who regularly incorporate unlicensed, third-party content into their own content. Or anyone who wants a better understanding of the interaction among copyright, trademark, and freedom of expression.

AI Tools for Video Editors
Instructor: Jeff Greenberg
October 18, 2022 / 1:30 - 2:45pm EDT

No, AI isn’t going to replace you - it’s going to assist. You already have access to some of them since AI and Machine Learning are likely already part of tools you’re using.

Jeff Greenberg, Master Trainer, is going to show you the different tools to enhance your workflow. Tools that help edit, deal with music, effects and more.

See/discuss the tools that can help you handle footage, get rid of shaky shots, try to remove backgrounds, and even edit text and return a cut section of footage. As always, bring your questions - Jeff is happy to help!

Ideal for the editor who wants Assistance and doesn’t care if it’s artificial.

The Things They Don’t Tell You About Virtual Production
Instructor: Gary Adcock
October 18, 2022 / 1:30 - 2:45pm EDT

Gary Adcock and guests will take us through the practical and pitfalls of your new life in Virtual Production, Pulling back the curtain on the challenges facing the virtual production revolution, and how to overcome them on set plus a breakdown of upcoming developments, and a discussion about where we are in the industry.

Contracts for Creatives
Instructor: Seth C. Polansky, Esq.
October 18, 2022 / 3:00 - 4:15pm EDT

“I signed WHAT?”

In this session, attorney Seth Polansky will walk you through the anatomy of a contract and highlight key contractual terms and conditions that you need to understand.

This session will cover:

  • Key licensing terms and conditions
  • Key nondisclosure terms and conditions
  • What to include in your quotes and estimates (that often become your contracts)
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  • We’ll leave as much time as possible for Q&A
  • Ideal for: anyone who is currently (or will in the near future be) negotiating a contract. Or for anyone who wants to have a better understanding of how contracts work.

    Essential Color Grading in DaVinci Resolve
    Instructor: Jeff Greenberg
    October 18, 2022 / 4:40 - 5:45pm EDT

    Of course, you know about DaVinci Resolve being THE Color Correction tool of choice for post production. This hands on Theater session is designed to give you a tour of some essentials in correcting in Resolve. Come see how fast you can work!

    Ideal for people who want to get a feel for Resolve's Color Page

    Full Frame Content: What all that data means for Production and Post
    Instructor: Gary Adcock
    October 18, 2022 / 4:40 - 5:45pm EDT

    Join Gary Adcock and special guests as they offer some thoughtful guidance and insight on the wide variety of available optics and what the evolution of large format cinematography means for filmmakers. When it comes to understanding the needs and requirements of shooting at larger and larger frame sizes can seem confusing, even daunting, especially now that a number of companies have joined in the 8K revolution, join Gary Adcock and special guests as they offer some thoughtful guidance and insight on the wide variety of available optics and what the evolution of large format cinematography means for filmmakers.

    Keep Them Happy: How to Communicate with Your Clients
    Instructor: Rachel Longman
    October 18, 2022 / 4:40 - 5:45pm EDT

    How many of us have suffered the reality of a project derailing? Many of these project failures can be avoided with effective communication. Effective customer communication is the cornerstone of any successful project. Directors, producers, editors, etc. who can consistently and effectively communicate with their clients enjoy stronger relationships and ensure project success. In this session, we will learn: - How to Create a Client-Focused Environment - How to identify the best communication methods for each client - How to establish a successful project workflow for both you and your client - Tips and tools to keeping a project on time and on track Pre-production is the most critical time for developing a relationship and building the trust you need to be successful. Establishing a workflow and understanding your clients will set you up for future projects and the growth of your business.

    Freelance Work Strategies for Video and Graphics Pros
    Instructor: Amy DeLouise
    October 18, 2022 / 1:30 - 2:45pm EDT

    To be a successful creative freelancer in the gig economy, you need to mesh your creative gifts with skills for managing a small business. This workshop will get you started on the strategies, tools, and skills you need to not just survive, but thrive as a small business creative. We’ll talk about honing your pitch, structuring rates, building a network, and more. Join us to take your freelance world to the next level.

    Ideal for: Motion graphics artists, writers, directors, producers, videographers, editors

    Crafting a Story: Interview-Driven Productions
    Instructor: Amy DeLouise
    October 18, 2022 / 3:00 - 4:14pm EDT

    Turning interviews into a compelling story takes strategy and creativity. In this session we’ll focus on how to craft your interview-based story, from curation through your edit. Whether you are an experienced video producer or new to the field, you will come away with tips you can implement immediately.

    Ideal for:Producers, Directors, Editors, Project Managers